Social Jargn: the digital word

Using the knowledge of the most popular social media platforms to help solopreneurs and small business owners cut out the industry jargon and easily communicate what they do best to the general public.

Social Jargn specializes in the ever-changing world of social media. Through the use of trending (and traditional) marketing principles, methods, and strategies, Social Jargn helps time-crunched, action-taking entrepreneurs and business owners increase lead generation and sales revenue by removing the tech intimidation and overwhelm the wild wild web often brings.

It’s one thing to post on social media and have a sales funnel built; it’s a completely different customer experience when everything in your digital presence is aligned with synergy, which helps build your business to the next level.

We don't have a choice on whether we digitally transform. The choice is in how well we do it.

- Erik Qualman

We don't have a choice on whether we digitally transform. The choice is in how well we do it.

- Erik Qualman

Why is social media marketing so important?

Social media marketing is an essential part of today’s world and an imperative survival tool for your overall business – it doesn’t matter if you run a small, family-owned store in Small Town USA or oversee an international company. You. Need. A. Social. Media. Presence.

Industry authority, credibility, customer loyalty, new patients, continued growth, improved customer experiences, more accurate customer insight, better search engine rankings… and a lot of other “techy” and marketing components like brand recognition, website traffic, door swings, peer-to-peer reviews, etc. all translates into dollars and cents.

The Digital Word

The Social Life.

February 21, 20183 min read

The Social Life

Cell phone photo for social media

I tell people social media is a lifestyle – and most take it as a joke. Which isn’t entirely inaccurate. I made the off-handed comment with a friend of mine while we were chatting one day and she was asking me how I do what I do, but then I started thinking more about how true the sentence was. While many parents might describe their kids as “living on social media” there’s some serious truth to those statements!

I work with people every day who are confused or frustrated by social media; how it works, how you do it, why they are unsuccessful where others are getting sky-high numbers… they want to learn the “secret.” The biggest piece of advice I have for anyone wanting to have a social media presence or to learn about social media is to start using it and using it frequently!! Social media follows the same principles as a lifestyle change – it’s not going to be easy, you’ll forget, you’ll need a new routine… but it’s definitely more forgiving than an over-eating binge on a cheat day.

Sounds really simple, right? But you wouldn’t believe how terrified people are at being “wrong” or doing something “bad” or “stupid” on social media that they are too afraid to start even trying to use it.

Take baby steps.

Cell phone photo of a sunset
  1. Sign up for an account.
    This is the easy/free part of the process. Sign up for a free account with whichever social media platform you’re wanting to explore. Facebook, LinkedIn,  Twitter, Instagram, Snapchat, Tumblr… you name it, get an account.

  2. Follow.
    Start following/liking other accounts (preferably businesses in your industry or people you know personally – don’t be that weirdo that sends random requests to strangers!)

  3. Watch.
    Pay attention to what other people are posting, how they are posting, how frequently they are posting, and the type of content they are posting (what it is about, if it’s text only, a video, an image, a photo, a GIF (pronounced: ja-if), if they use hashtags, etc.). How long is the text of their post? Short or long?

  4. Check out the features!
    What else does the social media platform bring to the table? Is it diverse like Facebook with a Messanger, Stories, voice clips, group chat, group video, etc. or is it more simple like Snapchat with stories and direct messages?

  5. Watch some more.
    This time, take a few notes or screenshots of posts you like and why you like them. These will help serve as examples when you go to put your own content schedule together.

  6. Post!
    Time to dive in! Give it a try – this not only help you figure out how the platform functions but also gives you an idea of what to expect after you have published your content.

  7. Engage with others.
    Social media is about being SOCIAL – believe it or not. So like, comment, share, double-tab, react, etc. with content posted by others that you genuinely like and appreciate or support.

  8. Watch, post, and engage some more!
    If you find you’re not doing you “social media exercises” like you’re supposed to, set a reminder on your phone or in your calendar.

  9. Try, try, try again…
    And if you decide you want to add a new platform or you don’t like the first network you chose, pick another!

Back to Blog

The Digital Word

The Social Life.

February 21, 20183 min read

The Social Life

Cell phone photo for social media

I tell people social media is a lifestyle – and most take it as a joke. Which isn’t entirely inaccurate. I made the off-handed comment with a friend of mine while we were chatting one day and she was asking me how I do what I do, but then I started thinking more about how true the sentence was. While many parents might describe their kids as “living on social media” there’s some serious truth to those statements!

I work with people every day who are confused or frustrated by social media; how it works, how you do it, why they are unsuccessful where others are getting sky-high numbers… they want to learn the “secret.” The biggest piece of advice I have for anyone wanting to have a social media presence or to learn about social media is to start using it and using it frequently!! Social media follows the same principles as a lifestyle change – it’s not going to be easy, you’ll forget, you’ll need a new routine… but it’s definitely more forgiving than an over-eating binge on a cheat day.

Sounds really simple, right? But you wouldn’t believe how terrified people are at being “wrong” or doing something “bad” or “stupid” on social media that they are too afraid to start even trying to use it.

Take baby steps.

Cell phone photo of a sunset
  1. Sign up for an account.
    This is the easy/free part of the process. Sign up for a free account with whichever social media platform you’re wanting to explore. Facebook, LinkedIn,  Twitter, Instagram, Snapchat, Tumblr… you name it, get an account.

  2. Follow.
    Start following/liking other accounts (preferably businesses in your industry or people you know personally – don’t be that weirdo that sends random requests to strangers!)

  3. Watch.
    Pay attention to what other people are posting, how they are posting, how frequently they are posting, and the type of content they are posting (what it is about, if it’s text only, a video, an image, a photo, a GIF (pronounced: ja-if), if they use hashtags, etc.). How long is the text of their post? Short or long?

  4. Check out the features!
    What else does the social media platform bring to the table? Is it diverse like Facebook with a Messanger, Stories, voice clips, group chat, group video, etc. or is it more simple like Snapchat with stories and direct messages?

  5. Watch some more.
    This time, take a few notes or screenshots of posts you like and why you like them. These will help serve as examples when you go to put your own content schedule together.

  6. Post!
    Time to dive in! Give it a try – this not only help you figure out how the platform functions but also gives you an idea of what to expect after you have published your content.

  7. Engage with others.
    Social media is about being SOCIAL – believe it or not. So like, comment, share, double-tab, react, etc. with content posted by others that you genuinely like and appreciate or support.

  8. Watch, post, and engage some more!
    If you find you’re not doing you “social media exercises” like you’re supposed to, set a reminder on your phone or in your calendar.

  9. Try, try, try again…
    And if you decide you want to add a new platform or you don’t like the first network you chose, pick another!

Back to Blog

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Necessary updates and news for successful social media marketing.

Join the DIY Community!

Necessary updates and news for successful social media marketing.

Testimonials and Reviews

I worked with Ashley for over a year to grow my business and we increased by 700%! She is fast and efficient and has a very fun-loving approach to social media and engagement.

- Teresa

Ashley has been a great addition to our team. She is bright, fun to work with, creative, and enthusiastic. If you need help managing social media she is the one.

- Dr. Steve

With her help, we have obtained the rank of Amazon Best Selling Author, developed my paperback copy of Cultivating Your Character, and in the process of promoting a speaking event with 5 other local presenters.

- Deanna

Ashley has been a wonderful addition to the Day of Excellence team! She has tremendous knowledge of social media and marketing! I love her ideas, contributions, and of course her fun personality!

- Ericka

Testimonials and Reviews

I worked with Ashley for over a year to grow my business and we increased by 700%! She is fast and efficient and has a very fun-loving approach to social media and engagement.

- Teresa

Ashley has been a great addition to our team. She is bright, fun to work with, creative, and enthusiastic. If you need help

managing social media she is the one.

- Dr. Steve

With her help, we have obtained the rank of Amazon Best Selling Author, developed my paperback copy of Cultivating Your Character,

and in the process of promoting a speaking event with 5 other local presenters.

- Deanna

Ashley has been a wonderful addition to the Day of Excellence team! She has tremendous knowledge of social media and marketing! I love her ideas, contributions, and of course her fun personality!

- Ericka

The Digital Word

The Social Life.

February 21, 20183 min read

The Social Life

Cell phone photo for social media

I tell people social media is a lifestyle – and most take it as a joke. Which isn’t entirely inaccurate. I made the off-handed comment with a friend of mine while we were chatting one day and she was asking me how I do what I do, but then I started thinking more about how true the sentence was. While many parents might describe their kids as “living on social media” there’s some serious truth to those statements!

I work with people every day who are confused or frustrated by social media; how it works, how you do it, why they are unsuccessful where others are getting sky-high numbers… they want to learn the “secret.” The biggest piece of advice I have for anyone wanting to have a social media presence or to learn about social media is to start using it and using it frequently!! Social media follows the same principles as a lifestyle change – it’s not going to be easy, you’ll forget, you’ll need a new routine… but it’s definitely more forgiving than an over-eating binge on a cheat day.

Sounds really simple, right? But you wouldn’t believe how terrified people are at being “wrong” or doing something “bad” or “stupid” on social media that they are too afraid to start even trying to use it.

Take baby steps.

Cell phone photo of a sunset
  1. Sign up for an account.
    This is the easy/free part of the process. Sign up for a free account with whichever social media platform you’re wanting to explore. Facebook, LinkedIn,  Twitter, Instagram, Snapchat, Tumblr… you name it, get an account.

  2. Follow.
    Start following/liking other accounts (preferably businesses in your industry or people you know personally – don’t be that weirdo that sends random requests to strangers!)

  3. Watch.
    Pay attention to what other people are posting, how they are posting, how frequently they are posting, and the type of content they are posting (what it is about, if it’s text only, a video, an image, a photo, a GIF (pronounced: ja-if), if they use hashtags, etc.). How long is the text of their post? Short or long?

  4. Check out the features!
    What else does the social media platform bring to the table? Is it diverse like Facebook with a Messanger, Stories, voice clips, group chat, group video, etc. or is it more simple like Snapchat with stories and direct messages?

  5. Watch some more.
    This time, take a few notes or screenshots of posts you like and why you like them. These will help serve as examples when you go to put your own content schedule together.

  6. Post!
    Time to dive in! Give it a try – this not only help you figure out how the platform functions but also gives you an idea of what to expect after you have published your content.

  7. Engage with others.
    Social media is about being SOCIAL – believe it or not. So like, comment, share, double-tab, react, etc. with content posted by others that you genuinely like and appreciate or support.

  8. Watch, post, and engage some more!
    If you find you’re not doing you “social media exercises” like you’re supposed to, set a reminder on your phone or in your calendar.

  9. Try, try, try again…
    And if you decide you want to add a new platform or you don’t like the first network you chose, pick another!

Back to Blog

The Digital Word

The Social Life.

February 21, 20183 min read

The Social Life

Cell phone photo for social media

I tell people social media is a lifestyle – and most take it as a joke. Which isn’t entirely inaccurate. I made the off-handed comment with a friend of mine while we were chatting one day and she was asking me how I do what I do, but then I started thinking more about how true the sentence was. While many parents might describe their kids as “living on social media” there’s some serious truth to those statements!

I work with people every day who are confused or frustrated by social media; how it works, how you do it, why they are unsuccessful where others are getting sky-high numbers… they want to learn the “secret.” The biggest piece of advice I have for anyone wanting to have a social media presence or to learn about social media is to start using it and using it frequently!! Social media follows the same principles as a lifestyle change – it’s not going to be easy, you’ll forget, you’ll need a new routine… but it’s definitely more forgiving than an over-eating binge on a cheat day.

Sounds really simple, right? But you wouldn’t believe how terrified people are at being “wrong” or doing something “bad” or “stupid” on social media that they are too afraid to start even trying to use it.

Take baby steps.

Cell phone photo of a sunset
  1. Sign up for an account.
    This is the easy/free part of the process. Sign up for a free account with whichever social media platform you’re wanting to explore. Facebook, LinkedIn,  Twitter, Instagram, Snapchat, Tumblr… you name it, get an account.

  2. Follow.
    Start following/liking other accounts (preferably businesses in your industry or people you know personally – don’t be that weirdo that sends random requests to strangers!)

  3. Watch.
    Pay attention to what other people are posting, how they are posting, how frequently they are posting, and the type of content they are posting (what it is about, if it’s text only, a video, an image, a photo, a GIF (pronounced: ja-if), if they use hashtags, etc.). How long is the text of their post? Short or long?

  4. Check out the features!
    What else does the social media platform bring to the table? Is it diverse like Facebook with a Messanger, Stories, voice clips, group chat, group video, etc. or is it more simple like Snapchat with stories and direct messages?

  5. Watch some more.
    This time, take a few notes or screenshots of posts you like and why you like them. These will help serve as examples when you go to put your own content schedule together.

  6. Post!
    Time to dive in! Give it a try – this not only help you figure out how the platform functions but also gives you an idea of what to expect after you have published your content.

  7. Engage with others.
    Social media is about being SOCIAL – believe it or not. So like, comment, share, double-tab, react, etc. with content posted by others that you genuinely like and appreciate or support.

  8. Watch, post, and engage some more!
    If you find you’re not doing you “social media exercises” like you’re supposed to, set a reminder on your phone or in your calendar.

  9. Try, try, try again…
    And if you decide you want to add a new platform or you don’t like the first network you chose, pick another!

Back to Blog

© 2014 Social Jargn | Cookies Policy | Disclaimers | Privacy Policy | Terms of Service

© 2023 Social Jargn

Cookies Policy | Disclaimers

Privacy Policy | Terms of Service